increase restaurant sales

5 Tips for Helping Your Average Server Sell More Wine

5 Tips for Helping Your Average Server Sell More Wine

According to a study done by Technomic, Inc. who surveyed over 150 customers who order wine in restaurants, “Only 40% of customers surveyed reported that their server, sommelier, or bartender made recommendations, but almost all of them took the recommendation into consideration; with most thinking the person doing the recommending was helpful.”

5 Ways Background Music Can Influence Your Restaurant's Customers

5 Ways Background Music Can Influence Your Restaurant's Customers

Music is powerful.  It makes us move, changes our mood, and can even give us energy or put us to sleep.  Music has a strong psychological influence over humans, which makes choosing the right background music important for a restaurant.  

Empowering Your Servers to Increase Sales

Empowering Your Servers to Increase Sales

The secret to getting a team that is providing outstanding customer service, upselling, receiving larger tips, and working with each other to keep the restaurant flow moving comes down to empowering your servers.